Brand Advertising is Coming Back a Winner
American marketing pioneer John Wanamaker once said: “Half the money I spend on advertising is wasted. I just don’t know which half.” Here’s another quote, this time courtesy of Henry (…)
American marketing pioneer John Wanamaker once said: “Half the money I spend on advertising is wasted. I just don’t know which half.” Here’s another quote, this time courtesy of Henry (…)
Fahriye Sentürk, former head of marketing communications at Global Agency, has recently founded Apostrophe Entertainment, a communications agency for companies in the global entertainment and media industry.
Apostrophe — with teams (…)
Israeli actor, singer and illustrator, Chaim (Haym) Topol died on March 8, 2023. He was 88 years old. Topol is best known as Tevye, the lead role in the 1967 (…)
In 2022 vinyl records outsold CDs for the first time since 1987. As per the Recording Industry Association of America (RIAA), 41 million albums were sold last year, compared with (…)
The Philippines’ ABS-CBN has unveiled its tentpole international co-production for 2023 entitled The Bagman, a spin-off of Filipino digital series Bagman.
This eight x one-hour action-packed drama series will be produced by Philippines-based companies ABS-CBN (…)
MTV Entertainment Studios and producer Lashan Browning have partnered in new production company Antoinette Media, founded by Browning in 2020 with a focus on unscripted series, documentaries, scripted films and (…)
L.A.-based streaming company Cinedigm has signed a distribution deal with Sling TV for Midnight Pulp, The Country Network and AsianCrush, some of its FAST channels, which are now available on Sling Freestream. The new agreement expands Cinedigm’s partnership (…)
MIPTV confirmed today a significant return of distributors, buyers and producers from the Asia-Pacific region, including China, which will have its first major presence at a MIP market in Cannes since (…)
SMPTE president Renard T. Jenkins will serve as the keynote speaker for the inaugural Public Media Technology Summit (PMTS) preceding the 2023 NAB Show (taking place in Las Vegas on (…)
The L.A. Screenings is celebrating its 60th year — a huge achievement for a market that was never even formally organized, but grew organically. It began in 1963, a time (…)