Global youth media company Fullscreen and content creators Vice Media will join Endemol Beyond, Fremantle, French online specialist publisher Webedia, Maker Studios, New Form Digital, Machinima, and Studio 71 to complete the line-up for the third edition of MIPDigital Fronts. Fullscreen, owned jointly by AT&T and the Chernin Group, is a global network of content creators and brands on YouTube. Catherine Balsam-Schwaber, COO at Mattel, will join Fullscreen’s head of Sales Kevin McGurn, for an interview to discuss their companies’ work to create entertaining brand experiences through content. Vice Media will release the next chapter in the company’s multi-platform expansion and showcase their new content in Cannes. MIPDigital Fronts takes place in Cannes from 4-6 April as part of MIPTV.
Leave A Comment