Even something as relentless as the Water Cooler is taking a break to wish everyone happy holidays. To those who celebrate the holidays for religious purposes and those who simply go along for the ride, we wish a great time, your needed rest, some distraction away from rating points, yearly projections, market preparations, sales estimates and all the other stressful things you deal with day to day, like annoying press, for instance.
Most of all, we wish you all a fantastic 2010! This year that is ending was a tough one, but the industry managed to ride the downturn rather well. We all had a great L.A. Screenings and a successful MIPCOM. Even second-tier TV trade shows fared better than expected.
We’ll be starting the year at NATPE, followed shortly thereafter by some smaller markets in New York City, Dakar and Bologna. True to its Las Vegas location, NATPE may turn out to be a winner, but as always, it’s a crapshoot. We hope for the better because it’s always good to start the year well.
Our regular Water Cooler will return next week. Meanwhile, we’d like to take this opportunity to thank our readers, especially the TV program buyers who make VideoAge look so good in the eyes of its advertisers. Also a heartfelt thanks to our supporters, contributors, staff and suppliers.
Happy holidays and Happy New Year!